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Luxury Marketing Specialists
The Colgate Sales team is uniquely qualified to manage every aspect of marketing and sales from pre-construction planning to closing. Our conversion of 90 hotel keys into 35 luxury condominiums at the venerable Jumeirah Essex House on New York’s Central Park South is representative of our abilities. Colgate, in conjunction with Kondylis Interiors designed a sales office overlooking New York's Central Park and executed a sales strategy achieving values easily eclipsing prior sales at the property.
Colgate Sales
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Evaluates the property to correctly position it in the marketplace |
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Recommends amenities and finishes to add value to the units |
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Engages interior design firm for sales office and model apartments |
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Creates competitive pricing and product release strategies to ensure the highest sale prices. |
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Sets an efficient and accurate marketing budget |
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Retains a public relations firm and ad agency |
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Supervises the creation of a web site, ad and direct mail campaigns, and sales collateral |
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Trains, staffs and opens on-site sales office |
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Consults with attorneys on the offering plan, sales agreements, and closing documents |
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